Strictly Star Will Best Announces Arrival of Baby Son in the Middle of Dance Competition

Strictly Star Will Best Announces Arrival of Baby Son in the Middle of Dance Competition

Will Best has shared the happiest news of his life — and the timing could not be more dramatic. The Celebrity Big Brother presenter announced this week that he and his fiancée Tobi Rose have welcomed their first child, a baby boy named Sonny, arriving right in the middle of his Strictly Come Dancing run.

Welcome to the World, Sonny Best

Best shared the announcement on Instagram on October 15, posting a series of pictures from the hospital with the caption: "Welcome to the world Sonny Best, you little smasher." The presenter paid a loving tribute to Tobi, calling her "a miracle" and joking that the pair are now "a couple of tired new parents."

He later revealed in a video shared by the Strictly team that Sonny was born on the morning of Sunday, October 11 — meaning the little one has been keeping his parents up all week while his dad keeps dancing.

A Decade-Long Love Story

Best and Tobi, a stylist, have been together for over a decade, living in London with their beloved dog Sandwich — who has now been promoted to big brother. Best popped the question during a romantic getaway to Italy in 2024, and the couple revealed they were expecting their first child back in September 2026.

Fans have long followed the couple's playful dynamic on social media. Ever since they brought Sandwich home in 2021, Best has joked that dog ownership was basically parenthood rehearsal. "People used to tell me that becoming a father changes you," he once wrote — and now he is finding out firsthand.

Juggling a Newborn and Strictly

Perhaps the most impressive part of the story is what Best is doing at the same time: competing on Strictly Come Dancing alongside professional partner Dianne Buswell. Becoming a first-time dad in the middle of the most demanding dance schedule in British television is no small feat — rehearsals, live shows, and sleepless nights with a newborn make for a formidable combination.

Yet Best is taking it all in stride. The new arrival has given him a powerful new motivation to keep performing — and viewers love an underdog with a heartwarming backstory.

What's Next for the New Dad

With Celebrity Big Brother commitments, Strictly, and now fatherhood, Will Best's plate has never been fuller. But the outpouring of congratulations from fans, fellow presenters, and Strictly co-stars shows just how much love the couple commands.

Sonny Best arrived to a family already famous for warmth and humour — and if his dad can dance through sleep deprivation, he may well be the breakout star of this Strictly season.